We embarked on our branding and marketing project about 4 months ago and, compared to development, it was blood, sweat and tears. I am extremely happy with the results. We finally have a site that gives someone some detailed information about Dodeca. That being said, once we tried narrowing down the marketing message, we quickly realized how much functionality is built into the product and thus there are many, many things that Dodeca does that are not even mentioned on the site. When we finally summarized it, we boiled it down to the fact that Dodeca is software built for Essbase applications used for:
- Analysis
- Planning
- Reporting
Our customers love Dodeca because it is:
- Easy to use and thus suited to occasional users, yet it is robust enough for power users.
- Easy to configure with significant out-of-the-box functionality.
- Easy to deploy with it's patent-pending web service based architecture.
- Excel compatible with support for Excel 97, Excel 2000, Excel XP, Excel 2003 and Excel 2007 file formats including formulas, formatting, charts, multi-sheet workbooks and other popular Excel features.
- Flexible with it's Intelligent Navigation feature that enables users to explore and analyze data across systems from summary Essbase information, to the general ledger, to source documents, with a click of the mouse.
Be sure to stop by our new website at http://www.appliedolap.com/ and take a tour. I would love to hear your feedback.
